Pillared by Advanced Innovation in the Sector
Riyadh: Gulf Tech News
According to a report by IMarcGroup, the GCC commercial printing market, of which Saudi Arabia is the largest and leading market, reached SAR 29bn in 2022 and is expected to grow to SAR 34.5bn by 2028, exhibiting a CAGR of 2.82% during 2023-2028.
The Kingdom’s printing sector, bolstered by the presence of over 1.2 million SMEs and the opening of new offices, is expected to see a healthy increase in print volume, aligning with the region’s robust economic growth.
Gulf Business Solutions (GBS) held an event to commemorate their partnership with global innovator Fujifilm that will see their state-of-the-art Multi-Function Printers (MFPs) introduced to the Kingdom. The event was held in Riyadh and showcased Fujifilm’s first-of-its-kind integrated office technology solution with advanced capabilities that GBS is bringing to the Kingdom.
As Fujifilm’s first partner in Saudi Arabia; GBS, which is a leading office technology solution provider in the Kingdom, anticipates significant demand for these MFPs from key sectors like government, healthcare, hospitality, education and the private sector.
The partnership sees GBS’s expertise and history in Managed Print Services (MPS) play a pivotal role in making it a strategic and robust partner, able to deliver a comprehensive printing solution such as Fujifilm’s. This new solution utilizes innovative LED technology, which manages to achieve higher standards of image quality with unmatched precision and higher operational efficiency, while maintaining environmental sustainability.
Leveraging the strengths of both companies; the cutting-edge hardware of Fujifilm’s printers combined with the sophisticated MPS software provided by GBS means customers get access to an integrated and end-to-end printing solution offering unmatched efficiency and effectiveness in the market. Furthermore, Fujifilm has earned a solid reputation for reliability and expertise in improving work processes in Japan, throughout Asia Pacific and globally.
Majdi Abdulrahman, Country Manager of GBS, said, “Our belief is that the Saudi market should have access to the finest and most advanced solutions, Fujifilm’s MFP technology is exactly that and is capable of completely redefining workplaces and efficiency in workflows. This partnership represents our commitment to redefine this market and the integrated office technology solutions sector as a whole by introducing this first-of-its-kind technology in the Kingdom.”
Chris Darnley, General Manager at Fujifilm, shared his enthusiasm saying, “The Saudi market is an exciting market for technological advancements and is certainly the place to be for innovative companies such as ours. Our partnership with GBS, known for their deep market penetration and expertise in the Kingdom, is to bring our advanced MFP technology to the Saudi market and be an integral part of the Kingdom’s progressive development and technological transformation towards Vision 2030.”
GBS is not just contributing towards Vision 2030 by bringing the latest technology to the Saudi market but also by aligning with the Saudization (Nitaqat) program and having a substantial workforce with 30% Saudi employees.
The strategic partnership between Gulf Business Solutions and Fujifilm, which combines GBS’s market expertise with Fujifilm’s innovative MFP technology, is a key driver of technological advancement and sustainable growth and is poised to redefine the landscape of office technology solutions in the Kingdom.