Dar Al Arkan expands its luxury home interiors segment with the Middle East’s first Bentley Home showroom launch

The company to grow its interior portfolio by joining forces with global designer brands
 
Riyadh, Saudi Arabia; gulf tech:

Dar Al Arkan, the leading real estate company in Saudi Arabia, expands its home interiors business line with the launch of Bentley Home’s first showroom in the Middle East at the Dar Al Arkan headquarters in Riyadh.
 
Transforming sensory experiences into home pallets, the collection from the house of Bentley is a true reflection of a century of unrivalled quality and craftsmanship from Bentley Motors merging with the inimitable style of Italian furniture design. The result is a product that is unique, sophisticated, luxurious, warm, and modern. Featuring exquisite pieces such as Newent Armchair, Styal Desk, Ramsey Loveseat, and many more, the range of furniture represents the ultimate luxury of space and comfort designed to perfection with immaculate detailing.
 
Commenting on the launch, Nora AlShorafa, Head of Marketing, Dar Al Arkan, said: “The furniture retail industry is booming in the country today. When it comes to building their homes, people are constantly seeking to create a lifestyle experience leading to a flaring appetite for limited-edition collections by global brands. Our prowess in delivering high-end co-branded living spaces with the likes of Versace, Pagani, and Missoni puts us in a unique position to lead the segment. The Bentley Home collection truly redefines extraordinary translating the brand DNA from automotive to furniture design. We are confident that this new entrant will mesmerise our clientele and strengthen their trust in our ability to deliver a life of exclusivity for them.”
 
The launch of the Bentley Home showroom opens a new door of opportunity for us to build on our existing partnerships and stay ahead of the curve in the interior and furniture design space,” AlShorafa added.
 
“We are thrilled to be launching our first Bentley Home showroom in Saudi Arabia with a partner like Dar Al Arkan Global, who has been reshaping the concept of space not only in the Kingdom but throughout the region.  The collection we are bringing to the country represents the Bentley brand at its finest. Every piece of furniture benefits from the technical know-how and precision inherent in automotive design, where millimeters are crucial, and everything is engineered and detailed to the highest level. With Bentley Home, like our automotive portfolio, we aspire to carve a niche in the Saudi market as we further consolidate our foothold in the lifestyle sphere as an iconic brand,” said Andrea Gentilini, CEO of Luxury Living Group.