{"id":77905,"date":"2025-06-24T10:39:12","date_gmt":"2025-06-24T07:39:12","guid":{"rendered":"https:\/\/gulftech-news.com\/en\/?p=77905"},"modified":"2025-06-24T10:39:14","modified_gmt":"2025-06-24T07:39:14","slug":"dubai-based-brand-anthology-honey-raises-awareness-about-adulterated-honey-in-the-world","status":"publish","type":"post","link":"https:\/\/gulftech-news.com\/en\/2025\/06\/24\/dubai-based-brand-anthology-honey-raises-awareness-about-adulterated-honey-in-the-world\/","title":{"rendered":"Dubai-Based Brand Anthology Honey Raises Awareness About Adulterated Honey in the World"},"content":{"rendered":"\n

The Honey You\u2019re Eating Might Not Be Real: A UAE Brand Reveals What\u2019s Really in the Jar<\/strong><\/em><\/p>\n\n\n\n

Amid a growing appetite for wellness products and clean-label foods, one thing is becoming increasingly clear: not all honeys are what they claim to be. Anthology Honey<\/a>, a UAE-based luxury brand committed to raw, authentic honey, is sounding the alarm on the global crisis of honey adulteration\u2014and urging consumers to demand better.<\/p>\n\n\n\n

According to industry experts, honey is currently the third most adulterated foods globally. \u201cIn the wake of COVID-19 pandemic, the demand for honey skyrocketed, but the global supply of high-quality, pure honey couldn\u2019t keep up. That\u2019s when large-scale fraud started taking hold across supply chains in the US, Europe and sadly, even the GCC,\u201d explains Alexandra Timotheadi, CEO and Founder of Anthology Honey.<\/p>\n\n\n\n

She revealed that much of the honey on sale in supermarkets today is mixed with low quality sweeteners, such as high fructose corn syrup, rice syrup, glucose syrup or it is so overly processed to the point of losing the majority of its natural benefits.<\/p>\n\n\n\n

Even more alarming, adulteration can happen in subtle ways\u2014such as feeding bees syrups during blossom season to artificially increase yield. Commercial honey processing employs hyperfiltration in order to remove all traces of pollen, in an effort to inhibit traceability. Another major issue is the mixing of good quality honey with cheaper honeys of inferior quality, which contain pesticide or antibiotic residues and are strictly banned in both the UAE and in Europe because they are harmful to humans.<\/p>\n\n\n\n

The health risks are of major concern. Adulterated, low quality mixed honey loses its antioxidant, anti-inflammatory and antibacterial properties, turning it into a common sweetener with no added benefits. \u201cResearch has revealed that it can spike blood sugar levels, contribute to obesity and over time, even cause liver and pancreatic damage, which in turn can lead to chronic illnesses such as diabetes and hypertension,\u201d says Timotheadi.<\/p>\n\n\n\n

But there\u2019s more at stake than consumer health. \u201cAs cheap, low-grade honey floods the market, it exerts enormous pressure to honest beekeepers because they can\u2019t compete economically. Therefore, many are abandoning their precious craft,\u201d she explains.<\/p>\n\n\n\n

When honeybees are left unattended in extreme weather conditions or the presence of pesticides, they cannot survive for long. This has devastating consequences for biodiversity, food security and our ecosystems,\u201d adds Thimotheadi.<\/p>\n\n\n\n

Anthology Honey also criticises the rise of \u201cvegan honey,\u201d which Timotheadi stresses is misleading. \u201cBy definition, honey is a natural product created solely by bees, through a complex biochemical process perfected over millions of years. What some US, German and Israeli companies are selling is essentially sugar syrup in disguise\u2014lab-manufactured and marketed with false claims of health benefits and of \u2018saving bees.\u2019\u201d<\/p>\n\n\n\n

These claims mislead consumers and undermine the sacred, symbiotic relationship between bees and responsible beekeepers. \u201cHoneybees need their beekeepers to survive\u2014and they know it. It\u2019s a profound relationship rooted in mutual respect and I\u2019ve witnessed it first-hand over the years. Bees are intelligent, intuitive beings,\u201d adds Timotheadi.<\/p>\n\n\n\n

Anthology Honey works only with multi-generational beekeepers who harvest with ecological consciousness.<\/p>\n\n\n\n

The brand applies standards more rigorous than most national food safety bodies, including advanced lab testing, low-temperature storage and a zero-plastic contact policy. \u201cOur honey is always unheated, always raw and always bottled in glass. That\u2019s the only way to preserve its living enzymes, its medicinal value and its soul,\u201d she points out.<\/p>\n\n\n\n

With a loyal following which commenced in Greece, Anthology Honey is taking its mission further. \u201cWe educate through tasting sessions, Instagram, media presence and talks in Dubai schools,\u201d she adds. \u201cHoney is deeply appreciated in this region, and we believe consumers want to know the truth.\u201d<\/p>\n\n\n\n

So next time you drizzle honey on your laban or stir it into your morning tea, ask yourself: Is this nature\u2019s medicine\u2014or just sugar in disguise?<\/em><\/p>\n\n\n\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

The Honey You\u2019re Eating Might Not Be Real: A UAE Brand Reveals What\u2019s Really in the Jar Amid a growing appetite for wellness products and clean-label foods, one thing is becoming increasingly clear: not all honeys are what they claim to be. Anthology Honey, a UAE-based luxury brand committed to raw, authentic honey, is sounding …<\/p>\n","protected":false},"author":2,"featured_media":77906,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[2912,2185],"class_list":["post-77905","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-adulterated-honey","tag-anthology-honey"],"yoast_head":"\nDubai-Based Brand Anthology Honey Raises Awareness About Adulterated Honey in the World - Gulf Tech News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/gulftech-news.com\/en\/2025\/06\/24\/dubai-based-brand-anthology-honey-raises-awareness-about-adulterated-honey-in-the-world\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Dubai-Based Brand Anthology Honey Raises Awareness About Adulterated Honey in the World - Gulf Tech News\" \/>\n<meta property=\"og:description\" content=\"The Honey You\u2019re Eating Might Not Be Real: A UAE Brand Reveals What\u2019s Really in the Jar Amid a growing appetite for wellness products and clean-label foods, one thing is becoming increasingly clear: not all honeys are what they claim to be. 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