Nissan Triumphs at the 13th Edition of the National Auto Award 2025 with Multiple Honors
Nissan Saudi Arabia achieved multiple milestones at the 13th Edition of the National Auto Award 2025, underscoring the brand’s growing leadership, innovation, and customer trust in the Kingdom’s dynamic automotive sector.
Leading the celebration, the Nissan Magnite was named “Best Youth Car of the Year”, reflecting its appeal to a new generation of drivers seeking confidence, design, and advanced technology at an accessible value. Since its launch in Saudi Arabia in March 2025, the Magnite has been embraced as a symbol of Nissan’s “Smart Start” promise, combining legendary Japanese engineering with bold, youthful energy.
“We are honored by these recognitions, which reflect our continuous commitment to deliver innovation and excitement for all,” said Adib Takieddine, Managing Director of Nissan Saudi Arabia. “The success of the Magnite demonstrates Nissan’s deep understanding of the Saudi market and our drive to provide customers with vehicles that complement their ambitions and lifestyles.”
Further strengthening Nissan’s ecosystem presence in the Kingdom, Manahil International, one of Nissan’s authorized dealers and a trusted partner in its fleet operations, was also recognized with the “Best B2B Launch Activation Award” for the Magnite’s launch activity. This award highlights Manahil International’s excellence in delivering innovative marketing initiatives across the Saudi market.
Adding to the brand’s success, Electromin, the long-term partner of the Nissan Formula E Team, received the prestigious “Best Motorsport Achievement” award. The recognition celebrates Electromin’s partnership with Nissan in driving forward electric mobility and performance innovation.
The award was received on stage by Tommaso Volpe, GM Global Motorsport, and Oliver Rowland, Nissan Formula E Driver, reflecting the strong collaboration and shared commitment to advancing the future of electrification through high-performance motorsport.
Demonstrating Nissan’s dedication to human capital development and diversity, Hatoun Boshnaq, General Manager of Corporate Communications at Nissan Saudi Arabia, was named “Automotive Woman of the Year.” Her recognition reflects Nissan’s strong alignment with Saudi Vision 2030 — empowering national talent, supporting female leadership, and fostering an inclusive culture across the organization.
These multiple awards reaffirm Nissan’s position as a trusted and forward-thinking mobility partner for the Kingdom. Through continued innovation, customer satisfaction, and community empowerment, Nissan remains committed to shaping the future of mobility in Saudi Arabia and beyond.
