Economy

Social Development Bank Launches “Franchise Go” Forum Featuring Local and International Speakers to Promote Franchising Culture

The Social Development Bank (SDB) has announced the upcoming “Franchise Go” Forum, scheduled to take place in Riyadh from August 26 to 28. This event is part of the Bank’s strategic initiative to empower entrepreneurs to confidently navigate the franchising landscape, aiming to open new paths for expansion through successful business models in a supportive and enabling investment environment.

The forum represents a national platform to enhance the culture of franchising in the Kingdom, recognised as an effective developmental pathway that supports the local economy and increases the contribution of small and emerging enterprises to the GDP. It aligns with the objectives of Saudi Vision 2030 in the areas of empowerment, productivity, and sustainability.

The forum will commence on its opening day with panel discussions featuring a distinguished group of local experts and international speakers, alongside an accompanying exhibition that provides participants with the opportunity to connect with franchisors, explore successful franchise models, and learn from inspiring experiences.

In addition, it will offer a professional space including training workshops and one-on-one advisory sessions, enabling entrepreneurs to build projects based on proven models, supported by mentorship and financing.

SDB invites investors, entrepreneurs, and anyone interested in franchising to attend and participate in the forum. This event presents a valuable opportunity for direct engagement with franchisors, fosters connections with government entities and the private sector, and shows key initiatives that support entrepreneurship in the Kingdom.

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