SPEAKERS
The event will feature international leaders such as Pritzker-winning architect David Chipperfield and MoMA director Glenn D. Lowry
LEADERSHIP
It is organized by ACCIONA Living & Culture, a leader in museology in Europe and a trailblazer in combining technology, design and innovation
ACCIONA Living & Culture will organize on April 23rd and 24th the second edition of the NEXT IN Summit 2025, an international forum that will bring together leaders and professionals in museology, architecture, immersive experiences and art to analyze the fundamental role of culture in shaping the future.
NEXT IN will turn Madrid into a showcase for best practices in the design, management and innovation of cultural spaces, hosting some of the most reputable international voices in the sector, such as architect David Chipperfield, founder and director of David Chipperfield Architects and president of the RIA Foundation; Glenn D. Lowry, director of the Museum of Modern Art in New York; Rafael Lozano-Hemmer, artist and founder of Atelier Lozano-Hemmer; and Elizabeth Diller, partner of the architectural firm Diller Scofidio + Renfro, among others.
The round tables, panels and presentations will address topics such as the role of cultural institutions and artists in promoting a sustainable future. Innovation in museums and exhibitions will also be analyzed, with a particular focus on immersive experiences and their impact on the relationship between culture and entertainment. In addition, the concept of “hybrid museums,” which combines physical and digital experiences to enrich the public’s interaction with art, will be explored.
NEXT IN Summit 2025, to be held on the ACCIONA Campus in Madrid, is shaping up to become an essential forum for professionals interested in the role of culture in the future, offering a platform for the exchange of ideas and collaboration on innovative projects.
A total of thirty international experts from the United States, the United Kingdom, Saudi Arabia, Japan, Denmark, Canada, the Netherlands and Spain, among other countries, will be involved as speakers this year. Apart from giving informative lectures and participating in panels, they will also meet with attendees in networking spaces.
