Cars

SelfDrive Mobility Accelerates Growth with Launch of Geely Cityray on Flexible Monthly Subscriptions

SelfDrive Mobility, a leading mobility tech company, has announced the exclusive launch of the all-new Geely Cityray, now available through flexible monthly subscriptions via the SelfDrive app. This latest addition to SelfDrive’s growing fleet underscores the company’s commitment to offering innovative, accessible, and tech-forward mobility solutions designed for modern, urban families and professionals.

The 2026 Geely Cityray is a compact SUV that brings together style, technology, and efficiency in a package tailored for city life. With a sporty, aerodynamically refined exterior, a digital cockpit, and a comfort-focused interior, the Cityray delivers a premium driving experience at an accessible price point.

Its digital instrument cluster, floating infotainment system, and advanced safety features, including parking assist, position it as a smart choice for value-conscious, tech-savvy consumers. Powered by a fuel-efficient 1.5L engine, the Cityray combines practicality with performance, making it ideal for everyday commuting. The vehicle will be available on the SelfDrive platform in three standout colour options, Arctic White, Steel Grey, and Electric Blue.

Soham Shah, CEO and Founder of SelfDrive Mobility, commented on the launch, stating, “The Geely Cityray was just introduced in the UAE, and we’re excited to offer it on SelfDrive even before it enters the traditional rental fleet market. This reflects our commitment to delivering brand-new models to our users through a platform built on convenience, flexibility, and digital innovation.”

Available exclusively through the SelfDrive app, this launch reinforces the company’s all-digital subscription model, which offers seamless vehicle access, instant booking, paperless onboarding, and complete transparency in pricing. The app-based model appeals strongly to Gen Z and millennial users who prioritize mobile-first experiences and flexible service options.

The launch also marks another milestone in SelfDrive’s ongoing collaboration with Geely’s regional dealership partner. The Cityray joins a successful lineup of Geely vehicles already on the SelfDrive platform, including the Emgrand, Coolray, Starray, and Monjaro. This partnership is aligned with SelfDrive’s strategy to work closely with OEMs and dealers to make brand-new cars available as soon as they enter the market, enhancing consumer access while supporting the automotive retail ecosystem.

Priced from AED 1,699 per month, the Geely Cityray subscription will be offered on an all-inclusive basis. This includes insurance, routine service and maintenance, 24/7 roadside assistance, and optional doorstep delivery across the UAE. Customers can subscribe without long-term commitments or hidden costs, with the ability to start driving within just two hours of booking.

The Cityray’s launch is currently exclusive to the UAE, with expansion plans under consideration for Qatar, Bahrain, and Saudi Arabia based on market response and strategic dealership partnerships. As SelfDrive continues to redefine car ownership with its digital-first approach, the Geely Cityray exemplifies the future of smart, sustainable, and customer-centric mobility.

SelfDrive Mobility, established in 2017 in the UAE, has rapidly grown into a leading mobility tech company, offering smart mobility solutions with maximum flexibility. With operations across the UAE, Oman, Qatar, Bahrain, Kuwait, KSA, UK, Ireland, and Turkey, SelfDrive Mobility has served more than 1.5 million customers from 95 different nationalities. The platform provides unique access to more than 100 car models from 50+ renowned brands directly from dealerships, ensuring a perfect match for every customer’s needs. 

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