Conference & Events

Mitsubishi Motors Middle East & Africa Launches the All-New Mitsubishi L200 in Riyadh

  • Mitsubishi Motors Middle East & Africa in partnership with Alesayi Motor Company, Mitsubishi Motors Distributor in Saudi Arabia, along with other Mitsubishi Motors distributors from Middle East & Africa host the Regional Launch Event in Riyadh, unveiling the All-New Mitsubishi L200.
  • The model epitomizes Mitsubishi Motors’ commitment to crafting exceptional vehicles that transcend traditional norms.
  • Mitsubishi L200’s versatility meets the region’s diverse needs, on a spectrum extending from commercial to recreational use.
  • Tatsuo Nakamura – Executive VP (Mitsubishi Motors Global Sales), Junya Takami- President (Mitsubishi Motors Middle East and Africa), Bandar Saeed Alesayi – CEO (Alesayi Motor Company), Yoshiki Masuda -Global Product Marketer Mitsubishi Motors Corporation, anticipate setting a new standard with the all-new Mitsubishi L200 in Middle East & Africa embarked from Saudi Arabia.
  • A replay of the Mitsubishi L200 Regional Launch Event is available on www.l200me.com

Riyadh: Gulf Tech News

Mitsubishi Motors Middle East & Africa jointly with Alesayi Motor Company, the distributor of Mitsubishi Motors in the Kingdom of Saudi Arabia, proudly present the highly anticipated launch of the all-new Mitsubishi L200, a milestone event showcasing Mitsubishi Motors’ unwavering commitment to innovation, excellence, and meeting the evolving needs of the Middle East & Africa and Saudi markets.

The all-new Mitsubishi L200 represents a paradigm shift in the pickup truck segment, featuring a host of groundbreaking enhancements designed to elevate the driving experience and set new benchmarks in performance and durability.

Junya Takami – President of Mitsubishi Motors Middle East and Africa said: “The launch of the all-new Mitsubishi L200 signifies a new era of automotive excellence, where we redefine the boundaries of capability, safety, and eco-friendliness.

Mitsubishi Motors Middle East & Africa Launches the All-New Mitsubishi L200 in Riyadh

“Our dedication to the Middle East, Africa and Saudi Arabia is unwavering, and we are excited to introduce a vehicle that not only exceeds expectations but also aligns with our vision for sustainability and social progress,” he continued.

Bandar Alesayi, CEO of Alesayi Motors, added, “We are thrilled to bring the all-new Mitsubishi L200 to Saudi Arabia & Riyadh, a testament to our commitment to delivering cutting-edge automotive solutions tailored to the needs of our discerning customers. This launch underscores our shared values of quality, reliability, and customer satisfaction.”

Unparalleled Capabilities and Durability

Built from the ground up to tackle the most demanding terrains & daily challenges, the all-new Mitsubishi L200 boasts a fully reengineered chassis, Super Select 4WD-II system, and many more performance related features that delivers exceptional multi-usage prowess. With enhanced ground clearance and advanced 7 Drive Mode tailored for sand, gravel, rocky terrain and more, the L200 ensures a smooth and confident ride in any environment.

Advanced Safety and Technology

Safety takes center stage with the all-new Mitsubishi L200, which integrates state-of-the-art safety features such as Forward Collision Mitigation, Lane Departure Warning, Blind-Spot Warning, Multi Around View Monitor, Wireless Apple Car Play, and Android Auto connectivity. These innovations work in harmony to provide unparalleled protection and peace of mind for drivers and passengers alike.

Eco-Friendly Design and Innovation

Mitsubishi Motors’ commitment to sustainability shines through in the all-new L200, which supports ecological and economical driving aimed at reducing emissions and minimizing environmental impact. From engine efficiency to eco-conscious materials, the L200 leads the way towards a greener future without compromising on performance or comfort.

Mitsubishi Motors Middle East & Africa Launches the All-New Mitsubishi L200 in Riyadh

Legacy of Excellence

With a rich history dating back to its debut in 1978, the Mitsubishi L200 has been a driving force behind economic growth and commercial success. Now, in its latest iteration, the L200 expands its horizon to cater not only to commercial needs but also to the diverse requirements of families and recreational users, making it the ultimate vehicle of choice for any adventure.

The all-new Mitsubishi L200 epitomizes Mitsubishi Motors’ relentless pursuit of excellence, combining unparalleled capabilities, advanced safety features, eco-friendly design, and a legacy of proven durability. As the automotive landscape evolves towards sustainability, innovation, and social responsibility, Mitsubishi Motors remains at the forefront, setting new standards and exceeding expectations with each milestone achievement.

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