• Featuring Stellar Performances by Apparel Group Brands Steve Madden and Birkenstock
The Apparel Group’s leadership in the global fashion industry was on full display at the recently concluded Hai Vogue event in Jeddah, setting new benchmarks for innovation, design, and sustainability. Held in the historic heart of Al Balad, a UNESCO World Heritage Site, this event became a canvas for Apparel Group’s international brands, Steve Madden and Birkenstock, to unveil their latest collections and engage with a diverse and enthusiastic audience over the course of two exhilarating days.
The meticulously designed booth by the international brands, Steve Madden and Birkenstock became the event’s focal point, attracting fashion enthusiasts and industry insiders alike. This showcase was a testament to the Apparel Group’s commitment to excellence and its role as a trendsetter in the fashion world.
Neeraj Teckchandani, CEO of the Apparel Group, shared his insights on the event’s success, saying, “Our remarkable presence at Hai Vogue in Jeddah underscores our vision and leadership in the fashion industry. It reflects our dedication to not only presenting innovative and stylish products but also to creating meaningful experiences for our customers. This event has been an incredible platform for us to demonstrate our capabilities and set new trends in the market.”
The Hai Vogue event has further established itself as a premier platform for celebrating fashion, art, and culture, with the Apparel Group leading the way. The Group’s visionary approach and its brands’ captivating presentations have undoubtedly set new standards for the industry, promising even more exciting developments in the future.
About Apparel Group LLC
Apparel Group is a global fashion and lifestyle retail conglomerate residing at the crossroads of the modern economy – Dubai, United Arab Emirates. Today, Apparel Group caters to thousands of eager shoppers through its 2100+ retail stores and 85+ brands on all platforms while employing over 20,000+ multicultural staff.
Apparel Group has carved its strong presence in the GCC and expanded thriving gateways to market in India, South Africa, Singapore, Indonesia, Thailand, Malaysia, and Egypt.
Additionally, clear strategies are in place to enter emerging markets such as Hungary and Philippines.
Apparel Group has created an omni-channel experience, operating brands originating from the USA, Canada, Europe, Australia, and Asia. The brands include leading names in fashion, footwear, and lifestyles such as Tommy Hilfiger, Charles & Keith, Skechers, Aldo, Nine West, Aeropostale, Jamie’s Italian, Tim Hortons, Cold Stone Creamery, Inglot, and Rituals.
Apparel Group owes its amazing growth to the vision and guidance of its dynamic Founder and Chairwoman, Mrs. Sima Ganwani Ved, who has taken the company from strength to strength since its inception in the last two decades.
