6thStreet.com ropes in Zainab Al Alwan as the face of the Super November Campaign
If there is any time to fill your fashion closets, it’s in November on 6thStreet.com. The GCC-based fashion and lifestyle omnichannel player is set to launch its biggest sale of the year with a campaign featuring mega influencer Zainab Al Alwan.
Zainab Al Alwan (@zainabalalwan_) is a popular Bahraini beauty and lifestyle influencer with over 1.6M followers on Instagram and 2.6M subscribers on Snapchat. She began her influencer journey back in 2014 and is best known for her elevated and dynamic style that perfectly aligns with the collections on 6thStreet.com. The campaign features a custom Super November techno music track along with futuristic visuals & animations; an ode to 6thStreet.com’s newly opened one-of-a-kind phygital store; an innovative tech-led space that combines the best of both online & offline shopping with online browsing & smart fitting rooms.
In the month of Super November, customers can enjoy four major sales on 6thStreet.com with over 1200+ participating brands such as Dune London, ALDO, Crocs, Birkenstock, Skechers, Levi’s, Nike, Adidas, Trendyol, Beverly Hills Polo Club, Inglot amongst many more. It begins with a 6-day Super6 Sale, which will run from the 1st-6th Nov with discounts as high as 70%. The second event will be the 11.11 Sale from 10th-12th Nov that’ll offer customers an extra 33% off already discounted items. The massive Super Friday Sale will follow from 15th-26th Nov with further price drops. To seal the sale month, the fourth & final event, a Pay Day Sale, will run from 27th-30th Nov.