Visa, the Official Payment Services Partner of FIFA, marks the countdown to the FIFA World Cup Qatar 2022TM, with the activation of exclusive and unforgettable experiences for cardholders and clients in the region
Riyadh, Saudi Arabia, 27 February, 2022: The countdown to the much-awaited FIFA World Cup Qatar 2022™ is well underway and Visa, the world’s leader in digital payments, is thrilled to celebrate its worldwide partnership with FIFA and one of the biggest and most popular sports event in the world, through a variety of once-in-a-lifetime experiences that will give football fans in Saudi Arabia a taste of the excitement that’s to come.
Visa kicked-off celebrations in the Kingdom by bringing the FIFA World CupTM Winner’s Trophy to the Saudi Ministry of Sports and Mahd Academy. Visa later shared with cardholders the chance to see and take photos with the FIFA World CupTM Winner’s Trophy at Nakheel Mall Arabian Centers. Visa’s sponsorship program around FIFA World Cup Qatar 2022TM also provides Visa cardholders in Saudi Arabia with exclusive promotions and access to exciting opportunities, including experiences inside and outside the stadiums during the upcoming FIFA World Cup Qatar 2022™.
“As the exclusive payment services partner of FIFA, Visa is very excited to be bringing the most iconic symbol in football to the region to celebrate this year’s sports event that will connect millions of fans across the globe,” said Ali Bailoun, Visa’s General Manager for Saudi Arabia. “Through our FIFA sponsorship, we are able to create many unique experiences and benefits for our cardholders and clients that will help make this historic FIFA World Cup Qatar 2022™ the most thrilling, unforgettable tournament yet. This year’s event also gives us a unique platform to make a transformational impact through new innovative payment solutions that champion our values of acceptance, equality and inclusion, and we’re looking forward to making it all happen with our partners.”
The FIFA World Cup Qatar 2022™ is going to be the first time the world’s biggest football tournament will be hosted in the Middle East and the first to be held at the end of the calendar year. The tournament will take place between November 21 and December 18 at eight state-of-the-art stadiums with 32 football teams playing for the dream of lifting the FIFA World CupTM Trophy.
Visa, a FIFA partner since 2007, continues to drive toward new payment innovations that provides fans with faster and enhanced experiences at checkout. Whether it be contactless payment technology at transit locations, or new ways to pay, Visa has utilized its expertise to deliver innovative payments that reimagine the fan experience.
More information on the local events will be available very soon through Visa’s social media platforms and local marketing ads.
