Riyadh, gulftech:
Following its success in launching innovative smartphones including the Reno3, Reno4 series and
OPPO Find X2 Pro in 2020, OPPO, the world’s leading smart device brand, is preparing to unveil its
latest Reno model in the first quarter of 2021.
The anticipated launch will be in line with OPPO’s aim to consolidate its global position in the
innovative smartphone sector. OPPO employs artificial intelligence to push the boundaries of
technology with a series of integrated features including an innovative camera, a super-fast charging
battery and 5G connectivity. OPPO’s use of technology aims to provide an outstanding user experience
and is created with human empowerment in mind.
On this occasion, Mataz Bait Almal, Public Relations Manager in OPPO KSA said, “OPPO is preparing to
unveil its new series of Reno smartphones in the Saudi market. Since its launch in Saudi Arabia in
2019, OPPO has demonstrated incredible growth to become the fifth most popular smartphone in the
Kingdom. Its success is due to its digital innovation, product development and adoption of 5G
technology. OPPO’s aim is to pursue the creation of best technology products with cutting-edge design
that will shape the future not only for smartphones but for intelligent connectivity.”
OPPO is on a mission to build a multiple-access smart device eco-system for the era of intelligent
connectivity. It has already registered 5G standard patents in over 20 countries and regions and
according to the World Intellectual Property Organization (WIPO) it ranked among the top 5 PCT filers
in 2019.
Meanwhile global technology market analyst firm Canalys revealed the growth rate of OPPO’s
shipments in the Saudi market reached 124% in 2020. OPPO’s business covers 40 countries with over
six research institutes and Five R&D centers across the world. The company is set to invest $7billion in
R&D in the next three years to promote research in 5G, artificial intelligence, AR and big data, as well
as building core underlying hardware technologies and software engineering ability .
