Burjeel Holdings and Leejam Sports Company Open Four Premier Physiotherapy Centers in Saudi Arabia through Joint Venture

Burjeel Holdings, a leading private healthcare service provider in the MENA region, and Leejam Sports Company, the largest chain of fitness centers in the Middle East, jointly launch PhysioTherabia. This first-of-its-kind network of state-of-the-art physiotherapy, rehabilitation, and wellness centers in Saudi Arabia aims to offer the region’s most innovative and comprehensive physical therapy, advanced rehabilitation, and sports performance services.

The newly launched PhysioTherabia centers located in Riyadh’s Olaya View Fitness Time, Al Munsiyah Men’s Gym, Al Munsiyah Ladies Gym, and Al Taawon Men’s Gym will be the first of 60 advanced physiotherapy, rehabilitation, and wellness centers to be established within and outside of Leejam Sports’ gyms (Fitness Time) across the Kingdom.

In addition to the newly opened centers, the next 16 centers are scheduled to launch soon. These centers will be strategically distributed across key locations, including ten in Riyadh, two in Jeddah, and one each in Dammam, Al Khobar, the Northern Region, and the Southern Region. This expansion aligns with the Group’s plan to set up the largest network in the Kingdom.

Prior to the launch, His Royal Highness Prince Faisal bin Bandar bin Abdulaziz, Governor of the Riyadh Region, received Dr. Shamsheer Vayalil, Founder and Chairman of Burjeel Holdings, Mr. Abdulmohsen Al Ashry, Regional CEO of Burjeel Holdings, and other senior officials of the Group. During their meeting, Dr. Shamsheer offered comprehensive insights into these centers’ high-quality services, cutting-edge medical equipment, and exceptional clinical expertise.

“As healthcare leaders in the region, our mission is to empower individuals to unlock their full potential and transform their lives. Through PhysioTherabia, we aspire to carve a niche in delivering advanced physiotherapy, rehabilitation, and wellness services,” said Mr. Al Ashry. He continued, “By launching our centers in the Kingdom, we look forward to supporting its vision of becoming a global sports hub. We dedicate all resources and capabilities to establishing these centers as a regional benchmark.”

His Royal Highness, the Governor of the Riyadh Region, expressed appreciation for these efforts and emphasized the importance of delivering these services at the highest possible standards.

Combining Burjeel’s high standard of healthcare delivery with Leejam Sports Company’s widespread reach, PhysioTherabia centers aim to provide greater accessibility for people seeking a holistic approach to fitness and recovery.

Each center will offer a wide range of advanced services, including personalized assessments, customized physical therapy programs, and advanced sports performance training. With state-of-the-art facilities and industry-leading technologies, PhysioTherabia strives to offer exceptional care that meets international standards.

Mrs. Shadan Alsagri, Deputy CEO of Leejam Sports Company, said: “The launch of the physiotherapy centers is a major step in consolidating the Kingdom’s position as a leading global center for advanced physiotherapy, rehabilitation, and wellness services. As a leading provider of fitness services in the Kingdom, we are delighted to add these new service lines to our range of offerings and services, through which we seek to improve the quality of life and guide society towards a healthy lifestyle.” She added, “These centers will be staffed by highly skilled, leading healthcare professionals to provide evidence-based therapeutic services to all individuals of all ages and groups.”

PhysioTherabia brings together a world-class, highly trained team of professionals committed to optimizing physical health, strength, and functionality, including recovery from injury, weight management, chronic conditions management, and enhancement of athletic performance.

PhysioTherabia’s unique gym-based physiotherapy, rehabilitation, and wellness model supports efforts to integrate Saudi Arabia into the Exercise is Medicine Global Health Network, a global health initiative managed by the American College of Sports Medicine (ACSM).

In line with the Kingdom’s priority toward creating a high-quality, elite-level sports environment, PhysioTherabia also provides world-class sports performance training, introducing sport-specific training programs to help athletes of all levels enhance their performance and better understand their path to success.

PhysioTherabia’s new rehabilitation technologies, including imoove®, Gait analysis, and Lokomat, offer tangible solutions for patients suffering from conditions such as strokes, multiple sclerosis, Parkinson’s, and other neuromuscular diseases, ensuring they have an opportunity for an independent, healthier quality of life. PhysioTherabia aims to begin the rehabilitation process before injuries occur by focusing on preventive rehabilitation.

Apart from physiotherapy, restoration, and wellness services, the centers also provide expert medical services for musculoskeletal rehabilitation, orthopedic pre and post-surgical rehabilitation, advanced neurological rehabilitation with robotics, and pre and postnatal care, among others. PhysioTherabia plans to expand its therapeutic services in the next phase by introducing occupational therapy, speech and language therapy, pain management services, and alternative therapies.

This partnership aligns with Leejam’s strategy to support the goals of Vision 2030, aimed at improving the quality of life, and its commitment to push boundaries with innovative projects that enhance the fitness scene in the Kingdom of Saudi Arabia and promote a culture of a healthy lifestyle.

In August 2022, Burjeel announced the signing of a Memorandum of Understanding (MoU) with the Kingdom of Saudi Arabia’s Ministry of Investment. The agreement will see the Group invest up to USD 1 billion in Saudi Arabia by 2030. Through the MoU, Burjeel is exploring several capex light options to expand its presence in the Kingdom through Joint Ventures (JVs) and Operations and Management (O&M) services.